2012年9月29日星期六
Chanel returns to Lotte in time for Chinese holiday
Chanel cosmetics agreed to open the main branch of Lotte Department Store in downtown Seoul next week, three years and nine months after he slammed the door angrily grabbed the attention of the media as a catfight between domestic mammoth retail and a "stuck-up" the luxury brand.
Lotte asked to reduce stand and move her Chanel cosmetics in 2008, showing its relatively low turnover.
The French brand has refused to Lotte blamed him for revenge in a new rival Shinsegae Department Store in Busan.
The brand has left seven branches Lotte Department Store in January 2009.
Chanel Wallets
Chanel said he would his old stand in his place on the first floor, 3 Open in October, when he completed negotiations with Lotte.
Lotte or Chanel or want, but go about what they do when talking the same thing stagnant sales? recur.
"There was no discussion of what we could on the results of the Lotte brand valuation in the future is not based," said Kim Hyun-Kyung, Director of Public Relations Chanel.
"It is not a global policy Chanel PR comment on something other than the brand and its products. Neither me nor is headquartered in Paris, is to comment on the sales or marketing in Korea."
Lotte spokesman also said they can not talk about it, have not done anything.
As to all other major stores, Lotte to evaluate brands in sales, service and customer satisfaction continue twice a year.
"Chanel can show high sales or not, but sales are not the only factor in our assessment of the brand. We have not always ask trademark of downsizing or moving. We have a set of criteria for this and all the brands are well known, but we can not be publicized, "said Lee Jin-young, Lotte official PR.
Lee team knew no other brand that has the formal policy evaluation Lotte complains.
Both parties went to comment on the conditions of returned Chanel, as the Committee, it will pay Lotte or who pay for the interior of the cab.
Industry insiders, however, said the commission was for Chanel increased slightly.
A large number of Chinese customers to find Chanel Lotte Department Store, and thanks to the timely reconciliation, the French brand is not missing too many of them during the holiday of Chinese National Day through the first week in October.
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