2013年6月4日星期二
Fashion: Why Asos shares a closet with Primark
Who the bad luck at the wrong time, "stack" in a branch of Primark will walk em high and sell 'em cheap "budget, detailing philosophy means that the flooring stores often had to look like a sell-out, with queues to cash and changing. therefore it is not surprising that the brand is not yet ventured into the growing world of online shopping.
All that changed earlier this week at a selection of 20 pieces of women's fashion has gone live on Asos. "As an online fashion destination Asos offers an output of brands and products that are relevant for the target group 20-something. Primark is part of the mix," said a statement from Asos.
So this is a sign of danger Primark test the water for their own online business with little collateral damage in case of failure? A source in Aso said: "Primark lines consistent with the way we buy products that were acquired from all other brands."
Asos began life in 2000, sales of own brand clothing "inspired" by elements in film and television actor (hence "like to see on the screen") seen. Since then, the place and the high street brands and designers such as Peter Jensen, House of Holland and Jonathan Saunders has grown.
In fact, 65 percent of its turnover now from outside the United Kingdom. Maybe Primark, which was sold in 2011 to win in the hope that more international customers for its products are woven, youth-led trend of cutting mini-dresses for £ 15 and crop tops for only 8 EUR in Selfridges. The brand opened its first store in Berlin, and his views of Paris recently. While rock-bottom price may appeal to some, we are yet to see whether the recent collapse of the factory in Bangladesh - where some lines were Primark - will have an impact on sales, which were reported as 1,997 GBP 2 billion in April. If it is not, it wil enjoy a new way to avoid the high street chaos Friday afternoon. For 20 pieces, at least.
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