' Vogue Fashion Dubai Experience "is set to the value of talented designers

  " Vogue Fashion Experience Dubai " The Dubai Mall , the largest of its kind in the world fashion event in Dubai on 10 Will take place in October , featuring the collections of eight designers aesthetic design of the future, emphasizing their talent in the global fashion circuit .

Is organized in collaboration with Vogue Italia connect "Vogue Fashion Experience Dubai" Dubai Mall Dubai and the Middle East on the international fashion scene.

The event will fashionistas and connoisseurs around the world , the first of its kind celebration that is the role of Dubai as a meeting place and unmatched fashion capital highlight emphasized his commitment to serve as an incubator for emerging talent .

The initiative is total victory talent from different cultures and backgrounds who come together to put in place under the new trends and fashion flair leads.

Selected in accordance with the highest international standards of Vogue Italia, the eight young emerging designers will have the opportunity to present their work at the opening event of " Vogue Fashion Dubai Experience" , a select audience present including celebrities and international key players in the fashion industry .

As a tribute to the multicultural diversity of the city, the designers are selected : Wadah Al Hajri of Qatar, Mohammed Ashi Kuwait ; Razan Alazzouni of Saudi Arabia, Bahrain Lulwa Al Amin ; Ituen Basi Nigeria, Simone Rocha, Ireland, Italy and Andrea Incontri Esme life Russia.

The night of "Vogue Fashion Experience Dubai: " The catwalks their collections will be implemented 18 hours a lively center Dubai Mall , where talented designers present .

 The event will also be shown on multimedia screens shopping mall , estimated that more than 400,000 visitors crowd.

Mohamed Alabbar , Chairman, Emaar Properties, said : " The Vogue Fashion Experience Dubai - The biggest and first of its kind fashion event in the region - will focus on the city , highlighting its noble letters as global fashion destination.

In the meantime, it will serve as a catalyst for promoting young design talent .

"With this initiative, we provide a dynamic platform for talented designers from around the world to exhibit their works .

Experience the unparalleled industry expects the participants as an inspiration for young designers , Dubai serve and help establish new trends in world fashion scene. "

Franca Sozzani , editor of Vogue Italia , said: "I work in the fashion industry for over 25 years and met many designers I can tell you it's true talents in the region and I look forward to see in the mentoring sessions I give. during the time that precedes the event. "

Lulwa Al Amin said: "I realized I wanted to be a fashion designer when I was eight years old, flipping through magazines my mother Today I have the honor of my work at one of the most important fashion events , the dramatic development and . define the growth of the fashion scene in the Middle East at present. "

Razan Alazzouni said: "It is a great honor from a group of very talented young designers were selected from all over the world It is very exciting to know that my work will be considered together. . "

Simone Rocha said: "I am so excited to be a part of Vogue Fashion Dubai his experience as a designer , it is a unique opportunity to showcase my collection in this part of the world . . "

Ituen Basi Nigeria said: " is selected to participate in the Vogue Fashion Dubai experience is phenomenal and humbling , it makes all the hard work and challenges over the years paid off . . "

The Dubai Mall is trimmed " Vogue Fashion Dubai Experience" with exclusives ready to make hosting a series of special events .


The Grand Atrium directed an exhibition with 50 covers of Vogue have earned him a place in the fashion history books.

Participating businesses will be exhibiting goods for sale , created specifically for the " Vogue Fashion Dubai Experience" with a portion of the proceeds also Dubai Cares , the Children to improve access to quality basic education works in developing countries go .

Located in the heart of downtown Dubai prestigious mixed use , The Dubai Mall has more than 1,200 branches and two large anchor stores.

The 440,000 sq ft Fashion Avenue dedicated to haute couture , positions the Dubai Mall as a center of fashion, the souk , developed while with 99 shops, the gold and jewelery , traditional handicrafts , souvenirs, abayas , perfumes and carpets, among other things, is a dedicated city to reflect traditional Arabic heritage and culture.